Ethical money rolls up its sleeves

Town & Country Planning, March 1999


Remember the days when local authorities, charity trustees and church commissioners blanched whenever the words 'ethical investment' were mentioned? Well, they don't any more.

Or they don't have to anyway. Most of them have discovered there is no legal bar to investing ethically. And for local authorities reluctant to invest their money in a foreign multinational dedicated to despoiling the local environment, that wasn't a moment too soon.


Now there is nearly £2 billion is invested ethically in the UK and well over 300,000 policy-holders have money invested ethically.

What's more, a government minister has warned pension trustees that they are going to have to reveal their ethical policy. At one stroke, John Denham has done away with years of official belief in an amoral market, where trustees have to seek the highest return &emdash; no matter how it conflicts with their charitable aims.

But there is a revolution going on within the burgeoning ethical investment industry as well. Ethical unit trusts used to screen potential places to put their money, and exclude anything they disapproved of. They still do, of course, but increasingly they also want to connect &emdash; and change &emdash; them as well.


There are mainstream unit trusts, like NPI Global Care, which pride themselves on positively seeking out ethical places to invest &emdash; rather than puritanically refusing to invest in anything which might be a little bit tinged. And beyond the mainstream City investment houses, there is a growing range of ethical money organisations which allow investors to connect directly.

The ethical investment research service EIRIS has just published a list of what they call 'cause-related investments'. They range from buying shares in the third world development trade company Traidcraft or the environmental supermarket Out of this World, through to opening an account with the Triodos Bank which funnels investments into social housing.

Triodos' Just Housing account was launched together with the Churches National Housing Coalition and has helped their UK-based savings grown by 119 per cent in its second year of operation.

In the USA, all this is nothing new. Building on the very successful South Shore Bank in Chicago, there are now 50 community loan development funds in the USA, which have managed to invest over $350 million in affordable housing, and leveraged another $3 billion in public and private investment.

In the UK, the leader of this particular pack is probably the Aston Reinvestment Trust, one of the first of its kind, re-using about £700,000 in local savings to regenerate the local economy.

The sector received a big boost a year ago with the launch of the Rebuilding Society Network, dedicated to encouraging new loan funds in the UK, making loans at affordable rates to small businesses and the voluntary sector.

According to solicitor Malcolm Lynch, there is now about £100 million in cause-related investments in the UK, well over half of which is with the Anglo-Dutch Triodos. They are not for the faint-hearted. The returns aren't as exciting as you might get in the City &emdash; though the social returns are undoubtedly better &emdash; and it can sometimes be difficult to sell on these alternative shares when you need the money.

But for people who want their money to play a useful role &emdash; rather than boosting the overstuffed offshore funds of Jersey and Guernsey &emdash; this is going to be a growing field.

"Who wants to invest in a company whose share a prospectus warns that the risks will be high, the returns lean or non-existent, and the chances of extra taking a money later very remote," said a special report in the Observer on 15 November. "The answer is, a surprisingly large number of people."




The EIRIS Guide to Cause-Related Investment is available from EIRIS at 80-84 Bondway, London SW8 1SF (send a large SAE). Rebuilding Society Network is at 115 Hamstead Road, Birmingham B20 2BT,
rsn@gn.apc.org.

David Boyle is an associate of the New Economics Foundation and the author of Funny Money
(www.funny-money.co.uk)







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